The proven link between animal cruelty and human violence has been a topical issue, especially in the aggressive climate that currently exists. Parents watch in horror as the spate of person-on-person violence escalates amongst our youth. Animal welfare sees a parallel in the abuse of animals. Are they related? According to local and international researchers, most definitely so.

Empathy, compassion and respect are traits that are finding themselves on the Endangered List.  Every person and animal is entitled to safety and security.  By creating an awareness of, and promoting the development of empathy and the necessity of having respect for all sentient beings, we can contribute towards making a difference.

Through our education and outreach programmes we have noticed a prevalence of a gangster culture in some of our service areas which has led to the total desensitization of the youth.  In order to support their image and lifestyle, they have embraced inhumane cultures such as dog-fighting.  That’s where humane education comes in. 

We believe that cruelty can ultimately be reduced by educating the public on responsible pet ownership and by providing the primary veterinary care to the previously disadvantaged communities. We focus on sending out a consistent, stimulating and age-appropriate animal-welfare related message to our target audience.

Click here to view the Topics and Themes we are able to cover at the request of the Education Institution.